Designing digital experiences that make sense

Hi, I’m Ashley, a senior UX designer focused on turning complex ideas into intuitive digital experiences.

about

I’m a senior UX designer with 15 years of experience balancing logic, usability, and brand consistency across digital experiences, currently working as a Senior UX Designer.

I am passionate about making complex systems understandable, intuitive, cohesive & attractive. I’ve led projects end-to-end, working closely with clients, content, and development teams to shape solutions that balance user needs, business goals, and technical realities. While my background includes brand and visual design, my core focus is on structure & usability, ensuring a balance between logic and polish.

featured work

&Soda

UX Design, Web Excellence Award Winner

View Case Study

Natology

UX Design, Marketing, Web Excellence Award Winner

View Case Study

skills

01. Product Structure & Flow

Designing clear user flows from complex ideas.

Structuring information so products feel intuitive, not overwhelming.

Bringing clarity and priority to ambiguous problems.

Designing with technical constraints in mind.

02. Accessible, Responsive UX

Designing accessible, inclusive digital experiences.

Creating responsive layouts that work across devices.

Applying UX best practices with attention to detail.

Directing content and development to ensure designs are executed as intended.

03. Cohesive Brand Design

Designing cohesive brand systems across platforms.

Maintaining brand consistency across digital, print, and marketing.

Creating visual clarity across platforms once the foundation is set.

Ensuring every touchpoint feels intentional.

contact

I’m happy to discuss new projects or collaboration opportunities—feel free to reach out.

Email Me